About Ingrid

The Time is Ripe for Revolution

Ingrid Maynard is reshaping sales performance

Your Organisation is Nothing Without Its Growth Drivers.

But your team can’t ‘just work harder’ to meet their targets. This is often the directive that comes from above because there are no systems, clearly directed behaviours or commercial clarity to achieve sustained, panic-free performance.
The result is familiar. Reactive cycles. Inconsistent outcomes. Unnecessary strain on people and performance.

Organisations that partner with Ingrid move beyond this pattern.

She brings clarity to complexity, aligning strategy, behaviour and customer relationships to build disciplined, repeatable performance that holds under pressure and scales over time.

Your Partner in Transformative Growth

Too many organisations rely on ‘hero’ sales achievers or chance to drive performance and experience profit outages when individuals leave the business or markets shift.

Ingrid works with leaders to remove the noise, pressure and confusion that sit beneath stalled or falling performance. She exposes the structural issues, sharpens commercial judgment and brings precision to how organisations operate.

Drawing on over 25 years of experience and her proprietary The Sales Revolution™ Framework, Ingrid equips organisations to shift how they think, lead and operate. The result is disciplined teams and repeatable performance grounded in commercial reality.

About Ingrid Maynard

Ingrid Maynard is a commercial transformation authority and sought-after keynote speaker with more than 25 years’ experience reshaping performance inside complex B2B organisations across Australia and New Zealand.

She has partnered with some of the region’s most respected and iconic brands, working alongside executive teams, boards, and senior sales leaders to drive measurable commercial improvement in high-stakes environments. From construction and professional services to enterprise B2B organisations, Ingrid has been trusted to step into businesses where performance matters and results are non-negotiable.

But Ingrid’s work goes beyond performance improvement. She is out to change the status quo and the future of sales itself. She believes the time is ripe for a revolution: one that redefines how organisations think about customers, profit, and commercial leadership. Her work challenges the outdated, pressure-driven models of selling and equips the next generation of market leaders to embrace customers and key stakeholders as long-term value partners, not short-term transactions.

Ingrid understands the intense load that leaders carry. In roles where quarterly targets define momentum and margins are constantly tested, there is no room for surface-level thinking. Her work is grounded in commercial reality, not theory alone.

What sets her apart is her ability to diagnose structural issues quickly: value leakage disguised as “good service,” strategic drift masked as busyness, hero cultures mistaken for high performance. She brings clarity to complexity and replaces reactive sales pressure with disciplined, repeatable performance systems.

Her proprietary The Sales Revolution™ Framework underpins this work, a seven-stage commercial transformation journey that moves organisations from blindness and fragility to clarity, alignment, and market magnetism. On stage, Ingrid is direct, commercially sharp, and deeply practical. She doesn’t deal in hype. She equips leaders with the thinking and frameworks required to build performance that lasts.

Pressure is everywhere, but ‘waiting for things to change’ isn’t a strategy. I’m here to help the leaders and sales professionals who understand that the best operators are trusted advisors, not basic order takers, and who can’t wait to see how far they can go.

Ingrid Maynard

Hear from Leaders and Sales Executives Around Australia

Probably the best presentation overall (PC,SD & TAV) I have experienced as a Chair in TEC/Vistage. Easy to listen to and a mix of acute learnings and stories throughout Ingrid’s years of experience in this field. The delivery of her book to me and then the distribution of those books to members was a great tool not only for content but the “hype” of her presentation. The handouts were by far the best I have seen. Easy to read and follow and the way they were handed out complemented a free flowing presentation. The time that Ingrid gave me as the Chair leading up to the presentation was hugely beneficial to make the content and timing work effectively.

Overall comment: Ingrid you did a fantastic job in involving all the members in this presentation. The books that were handed out prior were a great addition and educated members on your subject. Great acute content with handouts that complemented your presentation. “Get your roar back” was a fantastic subject. The members overall rated this as one of the best they had seen.

Glen Parsons

Vistage Australia & NZ

Gold Chair Recipient 2022–25

Ingrid, you’ve nailed the brief! You gave the team digestible content, practical frameworks and useful tools they can draw on at different stages in the weeks/months and maybe even years ahead. I firmly believe it made the right impression and set the scene to be open in approach to the changes that surround all of us – thank you!

David William

Country Manager & Director

Ascom

It was an absolute pleasure working with you. From the very beginning, you were warm, approachable, and incredibly professional, which made the entire process seamless and enjoyable.

We chose you to speak because your expertise and energy were a perfect fit for our audience and the overall theme of the Conference.

Your presentation was engaging, insightful, and incredibly well-delivered striking exactly the right balance between practical advice and inspiring content.

The feedback from our members was overwhelmingly positive. Many highlighted not only how valuable they found your session but also how much they enjoyed your dynamic and relatable delivery style.

Your book, The Sales Revolution, also received great praise and was a fantastic addition to the experience.

I would wholeheartedly recommend you as a speaker to any organisation looking for someone who brings both substance and connection to the stage. You truly delivered above and beyond expectations.

Katie McMeekin

State Manager WA

Family Business Association